Privacy Policy

Data Controller

The data controller of the data collected through the website www.smeaitalia.it (hereinafter "Site") is Valerio Cera - sole director of Smea SRL, VAT number 12342351009, email address smea@smea.biz (hereinafter "Smea").

Type of Data Collected

The following personal data are collected and processed through the Site:

  • Data provided voluntarily by the user: the Site collects personal data (name, surname, email address, telephone number, and other information provided by the user) through the contact and information request forms
  • Anonymous navigation data: the Site automatically and anonymously collects information relating to navigation, including the pages visited, the time spent on the pages and the country of origin of the user. This data is used exclusively for statistical purposes and to improve the service.

Purpose of the Processing

The personal data collected through the site are processed for the following purposes:

  • Management of commercial requests: the data provided in the contact or quote request forms are used to respond to users' questions, provide information on the services offered and formulate personalized commercial offers.
  • Provision of services: the data collected during registration for subscription plans are processed for contractual purposes, or for the technical and administrative management of the services purchased, including invoicing and assistance.
  • Anonymous statistical analysis: navigation data is collected in aggregate and anonymous form for purely statistical purposes, in order to analyze traffic on the site, measure page performance and improve the user experience.
  • Internal post-conversion statistical purposes: within the legitimate interest of the data controller, the site may use, following a request or a purchase made by the user, technical information collected in previous anonymous sessions (e.g. temporary technical identifiers), for the sole purpose of internally analyzing the effectiveness of advertising campaigns. Such data do not allow the identification of the user, are not used for marketing or profiling purposes and are not communicated to third parties. The legal basis of the processing is the consent expressed during the transaction and the legitimate interest of the owner in the statistical evaluation of promotional activities.

Legal Basis of Processing

The processing of personal data is based on the following legal bases:

  • The execution of a contract or pre-contractual measures at the request of the user (art. 6, par. 1, lett. b) GDPR);
  • The legitimate interest of the Data Controller in the anonymous statistical analysis of traffic on the Site (art. 6, par. 1, lett. f) GDPR);
  • The fulfillment of legal obligations (art. 6, par. 1, lett. c) GDPR).

Treatment Methods

The data processing is carried out using computer and telematic tools, with adequate security measures to guarantee the protection and confidentiality of the information.

Data retention period

  • The data collected for commercial purposes will be retained for the time necessary to respond to requests and, in the case of commercial negotiations, up to 24 months from the last contact.
  • The data relating to subscription plans will be retained for the duration of the contract and for a subsequent period of 10 years for tax and accounting obligations.
  • The anonymous data collected for statistical purposes will be retained without time limits.

Communication and dissemination of data

Personal data will not be disclosed, sold or transferred to third parties. However, they may be communicated to:

  • Service providers strictly necessary for the provision of the requested service (e.g. hosting, technical assistance);
  • Competent authorities in cases provided for by law.

User Rights

Users can exercise the rights provided by the GDPR (EU Regulation 2016/679), including:

  • Right to access your personal data;
  • Right to rectify or erase data;
  • Right to limit or object to processing;
  • Right to data portability;
  • Right to lodge a complaint with the Data Protection Authority.
  • To exercise these rights, you can contact the Data Controller at the email address smea@smea.biz.

Changes to this Policy

The Owner reserves the right to modify this information. Users will be informed of any updates by publication on the Site.

Last Update 16/05/2025